ultijack

The Ulijack start-up project, spanning from 2014 to 2017, aimed to create a multifunctional smart sports jacket for individuals on the move. This innovative concept sought to incorporate the post-human state of mind into the everyday activities of the 21st century. Ulijack proudly introduced Croatia's first smart jacket, revolutionizing the market.

This start-up project successfully transformed an ordinary jacket into a versatile accessory for daily use. The jacket featured multifunctional elements, such as a built-in pillow and nine pockets designed to accommodate frequently used items like mobile phones, tablets, bottles, and keys. Its intelligent design included a battery charger integration, ensuring constant connectivity, and an NFC-tag for seamless information sharing. Notably, one of its standout features was a transparent pocket that allowed users to operate their mobile phones without removing them from the jacket.

Ulijack gained recognition through various exhibitions, including Budi Uzor in Osijek, Croatia in 2014, Start-up Creative Rijeka in Croatia in 2015, Balkan Venture Forum in Zagreb, Croatia in 2015, and Pride Exhibition & HPC Forum in Opatija in 2016.

The project received accolades for its ingenuity and innovation. At the Budi Uzor exhibition in Osijek, Ulijack secured the third place for its exceptional business plan and innovative approach. Additionally, at the Balkan Venture Forum, the product pitch earned Ulijack the first-place position. The Pacinno competition also recognized Ulijack's outstanding product, awarding it the first-place prize.

From 2013 to 2016, I had the privilege of serving as the Art Director and Product Designer for this remarkable team project and start-up in the Internet of Things (IoT) industry.

 

Exhibitions:

Budi Uzor, Inova Osijek, Croatia.2014.

Start up Creative Rijeka, Croatia.2015.

Balkan Venture Forum, Zagreb, Croatia. 2015.

Pride Exhibition&HPC Forum, Opatija.2016.

 

Awards:

Budi Uzor, Osijek 3.th place for business plan and innovation 

Balkan Venture forum 1.th place product pitch 

Pacinno 1.st place for product

 

Year: 2013-2016

Roll : Art director and product designer 

Team project /Start up in IOT